WORK

WORK ✐

website hero banner for mohjo almond milk

mohjo

✐BRANDING ✐WEBSITE ✐CREATIVE STRATEGY ✐CONTENT

A Singapore-based organic almond milk D2C startup. 99% of alt-milks available in Singapore contain a laundry list of additives and other nasties. Mohjo contains only almonds, dates and water. I worked with the founder from day zero, developing the brand name, packaging content, website content, social media strategy and more.

Mitokatlyst

✐BRANDING ✐CONTENT STRATEGY ✐WEBSITE CONTENT

San Francisco-based BlueOak Nutraceuticals is a D2C startup that has developed a molecule that induces mitochondrial biogenesis. I created the brand name, the naming convention for the entire range, pitch deck content, website content, explainer infographics and more.

River

✐BRANDING ✐WEBSITE

River is an EV startup building a battery-powered, rugged two-wheeler work-horse for the ambitious young Indian. I helped articulate River’s brand promise and value proposition. And provided website content strategy and content for the rideriver website.

Good Foundation

✐BRANDING ✐CONTENT

A not-for-profit marketplace for goods made by the differently-abled. I developed the brand name, a manifesto, and content for packaging.